The RealReal Joins Chicago’s Searching Scene

Trend mecca The RealReal brings its high-end sustainable type to the Magazine Mile.

The RealReal’s Michigan Avenue flagship carries women’s completely ready-to-dress in and accessories.

Future halt on The RealReal’s grand U.S. growth tour: Michigan Avenue. The luxurious on the web consignment expert has opened its latest—and largest—flagship in the coronary heart of Chicago’s shopping district. “Opening our premier retail store nevertheless presents us even far more possibility to create a loaded experience for buyers and consigners,” states COO Rati Levesque.

Now house to a productive Luxurious Consignment Business and a host of enthusiastic enthusiasts, Chicago is the perfect following move as The RealReal vegetation flagships throughout the country. (There is by now a presence in New York, Dallas, D.C., San Francisco, Miami, L.A. and Palo Alto) “We see a sizeable prospect to continue on rising our presence and expanding our customer and consignor base in the area,” claims Chicago Head of Store Sefu Dawson. Study: even additional style glitz and glam treatment of the vogue gods at Louis Vuitton, Gucci, Cartier, Van Cleef & Arpels and far more. With an eye toward the city’s savvy buyer, notes Dawson, “expect a huge collection of luxury goods handpicked for Chicagoans as perfectly as unique locations of the retail outlet like The Sneaker Loop that capabilities the most coveted drops.”

Men’s offerings involve streetwear.

True to the Windy Town spirit, there is an emphasis on regional companions and purveyors at the Midwest flagship, beginning with the decor. “We wished the store’s style and design to be a reflection of the area neighborhood,” says Dawson. “We worked closely with nearby artists, curators and galleries to resource unique parts, like paintings by 1 of Chicago’s most gathered artists, Lee Godie, and pics of performing-course Chicago by photographer Danny Lyon.” Also of be aware is the in-keep CaféCafé (the brand’s fourth), which sources nearby treats from the likes of Goddess and The Baker, Karl’s Craft Soup, Colectivo Espresso, Industry & Farmer, Rare Chook Preserves, Seasons Sparkling and a lot more.

Among the men’s and women’s fashions, extras, watches and property decor, unique awareness was compensated to the in-store products, relying on the company’s wealth of buying details from existing place loyalists, according to Dawson. As this kind of, this winter, search for outwear from Burberry, MaxMara, Ganni and Acne, whilst luxurious favorites like Louis Vuitton, Chanel, Gucci, Prada and Hermès will have a existence in the course of the seasons. On the men’s front, streetwear is king (therefore The Sneaker Loop) with brand names this sort of as Virgil Abloh, Nike, Yeezy, Balenciaga and Off-White keeping courtroom.

Obtain handbags from makes this sort of as Hermès.

As champions of the circular fashion financial system, The RealReal places sustainability at the core of its Michigan Avenue storefront. “We are incredibly conscious… of sustainability as a result of all the merchandise we element in our suppliers, regardless of whether that be performing with cleanse-magnificence makes or sustainable food items purveyors,” claims Dawson. “We want to produce a 1-prevent shop for extending the lifetime cycle of luxury things.” 940 Michigan Ave., therealreal.com/chicago