Ciara launches LITA, luxury vogue label inspired by appreciate

Ciara has always been admired for her modern manner fashion, and now she’s launched a new luxurious apparel line, LITA by Ciara.

“My target is to achieve the fashionable girl by generating a brand that offers her every little thing she wants in a person position, her most effective close friend in trend, to help her produce seems for all the times in her existence,” the 35-calendar year-previous entertainer claimed in a statement. “Each individual piece displays my passion for manner with exceptional match, excellent and sustainability. The LITA female is sustainably chic and very easily great.”

She added, “I want girls from every single stroll of life to feel and enjoy the same convenience, great, and confidence that I sense when carrying the assortment.”

“Appreciate Is the Solution” is the theme for Ciara’s selection, and her slogan is on the again of a jacket with matching hat.

The Grammy winner posted numerous products from her line on Instagram, and commented, “LITA stands for Love Is The Solution! Women of all ages have an very expansive gift for expressing Appreciate. We make a whole lot materialize with our Love. We are empowered by the way we know how to Like.”

She continued, “I poured a whole lot of appreciate into each portion of the system of generating this line. It started off with inspiration from classic and staple items in my closet! I’m a Significant-Reduced fashion sort of lady, and Tom Boy Stylish is my model.”

Priced amongst $68 and $895, LITA by Ciara is offered in Nordstrom suppliers and at the Dwelling of LR&C website. The new vogue line has fully commited to contributed 3% of internet earnings for each acquire to the Why Not You Basis, which supports plans that instantly empower women and young girls.

“Vogue has normally been my avenue for creative self-expression, and in the course of my journey, I’ve usually been hunting for a manufacturer that is a 1-prevent-shop, from investment items to finances-helpful things,” reported Ciara, who is the co-founder and chief resourceful director for The Household of LR&C, in a statement.

She extra, “The adore that went into the method of choosing the materials and the designs is what would make this model specific. Enjoy is the Solution. LITA is the relationship of sustainability and obtainable luxury for girls.”

Ciara’s new selection comes soon following the announcement of her Dare to Roam components debut, which features a selection of trendy, useful backpacks, lunch containers and pouches.

The “Level Up” singer has a long background with style, commencing in 2007 when she was the spokesperson for the “I Will Not Shed” Rocawear woman campaign. She has done extensive modeling and also represented Adidas First in 2010.

In 2016, Ciara was named a world ambassador for Revlon.