December 3, 2023


Youth trendy style

London streetwear manufacturer Kiko Kostadinov launches perfume

London streetwear model Kiko Kostadinov launches perfume

Kiko Kostadinov has collaborated with Tokyo-centered fragrance house retaW to develop its very first-at any time scent 

Cult London streetwear label Kiko Kostadinov has just released its initially perfume, KK.001. The strong fragrance will come packaged in a tiny, toothpaste-like aluminium tube held in a plastic gripseal bag.

The item style of KK.001 has a characteristically streetwear aesthetic – it echoes the appear of a mass-created, factory-line merchandise but has been reworked into something definitively exceptional. It is a fashion almost never witnessed in fragrance packaging, and a person suited to Kiko Kostadinov’s initial foray into the field. 

Driving the brand is the eponymous London-based mostly, Bulgary-born designer, who graduated with a master’s from Central Saint Martins in 2016 and started his label the very same yr, becoming recognised for his utilitarian but futuristic seems.

The fragrance alone was developed in collaboration with Tokyo-based fragrance residence retaW (‘Water’ backwards). The brainchild of Hiroshi Fujiwara, designer, musician, and oft-cited ‘godfather of streetwear’, retaW produces a selection of gender-neutral fragrances produced from Japanese components. 

For KK.001, the fragrance household and the manner label came alongside one another to create an earthy scent with best notes of cedarwood, coronary heart notes of sandalwood and leather-based, and base notes of vetiver and musk. 

It is an strange fragrance that manages to be at the same time earthy and marginally antiseptic, one thing in involving the heavily incised air of cathedrals and the chemical cleanliness of freshly laid linoleum.

All those who take pleasure in Comme des Garçons’ fragrances, especially its 2 Eau de Parfum and Wonderwood, will be drawn to KK.001, as will anybody who prefers a far more experimental olfactory palette.

The fragrance looks established to be an additional profitable collaboration for Kiko Kostadinov, subsequent effective jobs with sneaker manufacturer Asics and British heritage label Mackintosh. §