Multi-platinum recording artist, singer, and songwriter, Miley Cyrus, will be partnering with the luxury fashion model Gucci for their latest Gucci Splendor campaign. The singer will star in a campaign for the launch of Flora Lovely Gardenia, Gucci’s most recent fragrance.
Earlier currently, Cyrus manufactured the announcement on Instagram stating, “It’s with joy and honor I announce I am the facial area of Gucci Flora Lovely Gardenia Eau de Parfum. @gucci and I have felt like household for a extended time in our collaborations which have usually revolved all around lively coloration, self-expression & unapologetic contradiction. Being challenging in a tender setting or still in a chaotic instant. #FloraFantasy is being who you are. None of us are produced with one particular ingredient. We all have distinctive notes, some subtle and some bold. Just like Flora!”
The campaign, which is shot and directed by photographer, Petra Collins, will aspect Cyrus in a series of pictures with the fragrance. Gucci’s imaginative director, Alessandro Michele, is taking over the creative helm of the marketing campaign, describing Cyrus as “an artist with a spirit that is both equally rock ‘n’ roll and eclectic at the similar time. I admire her and I think she will properly embody the new Gucci Flora Magnificent Gardenia fragrance and story.”
In addition to Cyrus, the manner residence has also secured partnerships with celebrities like Harry Types and Gucci Mane. With a next of around 135 million on Instagram, Cyrus’s appointment to Gucci’s manufacturer will deliver in a far more numerous and young next.
Gucci’s Flora Magnificent Gardenia Fragrance will be out there commencing in August at Sephora, and nationally in October.